Grocery Gateway B2C Delivery Platform
B2C grocery delivery platform with robust order management and delivery scheduling.
Project Overview
Grocery Gateway needed to modernize their online grocery ordering experience while maintaining integration with existing fulfillment infrastructure.
We rebuilt the customer-facing platform on SAP Hybris with enhanced search, personalized recommendations, and streamlined checkout.
Key Features
- Led SAP Hybris: Led SAP Hybris platform implementation for online grocery.
- Built personalized product: Built personalized product recommendations engine.
- Implemented subscription and: Implemented subscription and recurring order functionality.
- Developed real-time delivery: Developed real-time delivery slot availability.
- Created integration with: Created integration with warehouse management systems.
Results
45%
Revenue Growth
2x
Order Volume
30%
Repeat Customers
Frequently Asked Questions
How do personalized recommendations work for groceries?
Machine learning algorithms analyze purchase history, seasonal trends, and household size to suggest relevant products, increasing basket size and customer satisfaction.
What is subscription ordering for groceries?
Customers can schedule recurring deliveries of staple items (milk, bread, eggs) at preferred intervals, ensuring they never run out of essentials while saving time.
How does real-time delivery slot availability work?
The system considers driver availability, route optimization, and order density to show accurate delivery windows, updating in real-time as slots fill up.
What grocery-specific search features were implemented?
Elasticsearch powers dietary filters (gluten-free, organic, vegan), brand preferences, sale item highlighting, and smart substitution suggestions for out-of-stock items.
How does the platform integrate with warehouses?
Real-time WMS integration ensures accurate inventory, triggers pick-lists for fulfillment staff, and updates order status as items are picked and packed.
How do you handle cold chain logistics in online grocery delivery?
Cold chain management in online grocery requires temperature-controlled storage zones in warehouses, insulated packaging for transit, and route optimization that minimizes delivery times for perishable items. The platform tracks temperature compliance throughout the fulfillment chain and automatically flags any deviations. Items are categorized by temperature sensitivity so that frozen, refrigerated, and ambient products are picked and packed in the correct sequence to maintain freshness.
What strategies reduce perishable inventory waste in e-commerce grocery?
Perishable inventory management relies on FEFO (First Expired, First Out) picking algorithms, predictive demand forecasting using historical sales data and weather patterns, and dynamic markdowns for items approaching expiration. The system also integrates with supplier portals for just-in-time restocking of high-turnover items, reducing overstock while maintaining fill rates above 95% for customer orders.
How does last-mile delivery optimization work for grocery e-commerce?
Last-mile optimization uses algorithms that consider delivery density, traffic patterns, time windows, and vehicle capacity to create efficient routes. The system dynamically adjusts routes based on real-time traffic data, customer schedule changes, and order modifications. GPS tracking enables customers to follow their delivery in real-time and receive accurate ETA updates, reducing missed deliveries and improving customer satisfaction scores.
What is the typical timeline for an enterprise project of this scope?
Project timelines vary based on complexity, but typically range from 3 to 6 months. We break down the delivery into agile sprints, ensuring continuous visibility and early value realization.
Do you provide post-launch support and maintenance?
Yes, we offer comprehensive SLA-based support, including 24/7 monitoring, security patching, performance optimization, and continuous feature enhancements to ensure long-term success.
Project Details
- Client Grocery Gateway (Loblaws)
- Industry E-commerce
- Role Technical Lead (E-commerce Platform)
- Duration 6-12 Months
- Platform Cloud, Web, Mobile
Technologies Used
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